Finding product-market fit as quickly as quickly as possible

Walker Williams, founder at custom T-shirt provider Teespring, covers the steps to take to make your product fit your market as rapidly as possible.


1. Think through a feedback cycle that will allow you to iterate on your product as quickly as possible.

2. Make sure that the feedback is optimized to only get you up an order of magnitude of users, for example from 10 to 100 users, or 100 to 1000 users.


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