Passive techniques to recruit great people

Jack Groetzinger, founder of the largest online ticket seller SeatGeek, covers techniques and website changes you can make to have great people seek you out for job opportunities.

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Airbnb's Recruiting Page

An excellent example of a recruiting page that really gets people excited to work with a company.


In order to passively recruit great people consider the following:

1. Redesign your jobs page - get people excited with your mission, talk about the perks you offer.

2. Open source your code to get developers interested by showing them the hard problems you're tackling.

3. Update your email signature to cover any jobs you're hiring for.

4. Spend time thinking of two more creative ways to passively recruit.


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