Passive techniques to recruit great people
Jack Groetzinger, founder of the largest online ticket seller SeatGeek, covers techniques and website changes you can make to have great people seek you out for job opportunities.
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1. Redesign your jobs page - get people excited with your mission, talk about the perks you offer.
2. Open source your code to get developers interested by showing them the hard problems you're tackling.
3. Update your email signature to cover any jobs you're hiring for.
4. Spend time thinking of two more creative ways to passively recruit.