Selling your company to potential hires

Jack Groetzinger, founder of the largest online ticket seller SeatGeek, covers why selling your startup to potential hires is just as important as them selling themselves to you.


Prepare answers to the following when trying to sell your company to potential hires:

1. What is your startup's mission?

2. What perks do you offer employees?

3. What press have you had? Find links to these.

4. What 3 potential events can you host to raise interest in your startup?

5. What do your existing employees find compelling about your company?


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